Archive for November, 2011

Trademarks: Invented to Protect Consumers, Now Used By Big Businesses To Destroy Small Ones

Monday, November 28th, 2011

eatmorekale 300x199 Trademarks: Invented to Protect Consumers, Now Used By Big Businesses To Destroy Small OnesTootsie Roll vs. Footsie Roll,
, of course The Daily Variety, and now Chick Fil A is trying to destroy a small business that makes shirts that say “Eat More Kale.” Trademarks are supposed to be a tool to protect the consumers from dangerous confusion. If they trust a product, they don’t want to be tricked into buying an inferior one. Trademark law also can protect the investment in a brand from people who steal it TO MAKE A SIMILAR PRODUCT. Lately, companies like those mentioned above are just using them to try to destroy small un related businesses in the name of “vigorously protecting their mark.” It’s disgusting and it has to be stopped. This is the exact thing The Daily Variety and their parent company Reed Elsevier, Inc. is doing to the Vandals.

Simple How To Video: Register Your Book or Other Literary Work’s Copyright

Wednesday, November 16th, 2011


It’s easy for me to say to a caller, “hey register your work and you can get benefits that will make a life and death difference if there is ever an infringement.” But how is it really done? Here’s a simple how to video from Unruly Guides for going through the process. It’s only $35 to register your book or other literary work on line. You can do it right now. This video will get you started. The video is simple and is not meant to be exhaustive so leave a comment here if you have any further questions.